The Home Depot Business Model | Business Model Navigator

Overview:

The Home Depot Inc. or Home Depot is an American home improvement supplies retailing company that sells tools, construction products, and services. The company is headquartered at the Atlanta Store Support Center in unincorporated Cobb County, Georgia (with an Atlanta mailing address). It operates many big-box format stores across the United States (including all 50 states, the District of Columbia, Puerto Rico, the Virgin Islands, and Guam), all 10 provinces of Canada, and the 32 federal entities of Mexico. The MRO company Interline Brands is also owned by The Home Depot with 70 distribution centers across the United States.

Industries:

Retail

Consumer Goods

Similar firms (based on pattern co-occurrence):

2 shared patterns

Business Model Patterns:

Customer Loyalty

How they do it: The Home Depot offers a loyalty program called ”Home Depot’s Pro Xtra” to professionals and contractors. It combines bulk-pricing with weekly specials and rebates.

E-commerce

How they do it: In 2017, the home improvement retailer generated about $6 billion via its E-Commerce store. It developed its successful online platform in-house.

Rent Instead Of Buy

How they do it: The Home Depot offers a range of vehicles and tools for rent at over 1,000 locations across the U.S. and Canada, providing value and convenience for both our Pro and DIY customers. Customers do not need to purchase specialized equipment, but can rent them for a specific project’s duration.

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