Bosch

Revenue

€78.0 billion (2017)

Employees

400,500 (2017)

Founded

1886



Overview:
Robert Bosch GmbH, or Bosch, is a German multinational engineering and electronics company headquartered in Gerlingen, near Stuttgart, Germany. The company was founded by Robert Bosch in Stuttgart in 1886. Bosch is 92% owned by Robert Bosch Stiftung. Bosch's core operating areas are spread across four business sectors; mobility solutions, consumer goods (including household appliances and power tools), industrial technology (including drive and control) and energy and building technology.

Read more (Wikipedia.org) →



Industries:
Card image cap
Industrials
Card image cap
Consumer Goods



Similar firms (based on pattern co-occurrence):
Card image cap
2 shared patterns
Business Model Patterns:

Ingredient Branding

How they do it: Bosch supplies important parts for many industries which include the part in their final product. One Bosch part is for example the battery component for e-bikes, which then are branded ”epowered by Bosch” next to the brand of the bike.

Card image cap

License

How they do it: As Bosch investes a lot in research and development of its technologies but don’t create and market full products out of every patent, they monetize these patents by licensing them to partners.

Card image cap

Shop-in-shop

How they do it: Especially for consumer products, Bosch markets their products through shop-in-shops, e.g. in hardware stores. This enables them to build and profit their brand as high quality building hardware company.

Card image cap

Learn from this company and apply the same patterns to create your own successful business model!