How they do it: In 2018, 23 after its founding, eBay still ranks as one of the top 5 e-commerce websites worldwide. Sellers are able to list their products for a small fee or even for free, while buyers can discover product listings, and bid on or purchase products. eBay facilitates discovery and payments via its platform.
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How they do it: CDnow, Inc. operated an online shopping website that sold compact discs and music-related products. For instance, customers could order music CD’s via their E-Commerce store, which were then delivered via mail.
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How they do it: Nike’s online store has the latest collections and lets the customers order directly from and to their home. In addition, customers can customize their Nike products online.
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How they do it: IKEA has presents all its inventory on its website. This allows customers to both preview products they want to buy in the store as well as to order them to their home.
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How they do it: The Amazon Kindle e-reader can only bought online through Amazon.com. Same goes for the media and books that can be purchased in the Amazon Kindle shop.
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