How they do it: LinkedIn administrates and maintains the platform which allows individual users and businesses to connect to each other. Their service is to provide the infrastructure, which in return gives them the access and right to analyze and use the data for marketing and other purposes.
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How they do it: Napster’s initial offering was to allow users to exchange MP3 files with each other. This was revolutionary as this wasn’t possible with older music formats such as CDs. By allowing users to share their music, they were able to access a greater library of music than they previously owned. It’s ueasy to use software design made it popular.
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How they do it: Although Paypal’s main offering is towards small businesses and merchants it also allows individual consumers to do peer-to-peer transactions from one Paypal account to another. This brings more customers to the platform in the first place and also allows Paypal to increase its transaction volume and account volume on the platform.
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How they do it: Craigslist doesn’t create any content for its customers but is based on a pure peer-to-peer model. Peers can be both companies as well as private individuals.
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How they do it: In Skypes Peer-to-Peer network, individuals can connect via its software and communicate via chat, voice or video calls.
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