How they do it: Although general use of LinkedIn is provided for free, the company offers several subscription options which give a user more functionality. These are e.g. targeted on generating sales prospects or recruiting. Subscriptions are typically annually or monthly.
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How they do it: Customers gain access to Salesforce’s products via a SaaS-model, i.e. paying for access to it’s cloud-based software with a monthly payment agreement.
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How they do it: Hilti’s ”Fleet Management” allows customers to subscribe to a fixed-term contract with monthly payments to get a defined amount of its latest tools. This contract includes the exchange of tools for the newest models as well as service and maitenance. The customer avoids a upfront investment and has an easy way to budget the tool costs going forward.
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How they do it: For SAP’s cloud platform, subscription terms start at €399 per month. Customers gain access to a dedicated dedicated SAP HANA instance and other services.
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How they do it: Next to their ”pay-what-you-want” model, Humble Bundle introduced a monthly subscription service, through which subscribers would receive a curated set of games at the start of each month. Part of the subscription fees would go to charity.
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