How they do it: Dollar Shave Club sells subscriptions for their razorblades. Through this, the product is characterized as a consumable and offers the customer a simplification as he doesn’t have to reorder the product every time he needs it.
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How they do it: The Swiss Federal Railways (SBB) offer a range of subscription services, such as the ”General-Abonnement” and ”Half-Fare” cards. These products are renewed anually.
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How they do it: For SAP’s cloud platform, subscription terms start at €399 per month. Customers gain access to a dedicated dedicated SAP HANA instance and other services.
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How they do it: Customers who are in need of larger amount of file hosting space, can upgrade their capacity by booking monthly or annual subscription. The more space they require the higher is the price for the subscription.
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How they do it: Customers gain access to Salesforce’s products via a SaaS-model, i.e. paying for access to it’s cloud-based software with a monthly payment agreement.
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